Dr. Sarah “Intellagirl” Smith-Robbins to speak at the Techie Women Have More... Conference

By Anna Maria Viterisi

Monday, March 10, 2014

Dr. Sarah Smith-Robbins, the senior director of emerging technologies at Kelley Executive Partners at Indiana University and member of the marketing faculty at the Kelley School of Business, will deliver the plenary session, titled "Stop Painting by Numbers!: Harnessing the Power of Social Media to Create a Unique Career" at the Techie Women Have More... Conference, taking place March 28 and 29.

Smith-Robbins, known as “Intellagirl” on Twitter, will speak on Saturday, March 29, 2014, at 10:00 a.m. in the Union Street Auditorium. Her talk will examine how social media can be used for self-promotion, skills development and leverage in a competitive job market. Her discussion draws on experience of advising over 100 universities and businesses in the use of social and mobile technologies for education, promotion and process improvement.

With 73 percent of online adults now using a social networking site of some kind, social media is more than a fad. Smith-Robbins will teach attendees how to develop a personal online brand and increase visibility among professors, professionals and others in a way that inspires them to consider you for opportunities.

Her research focuses on communication practices in social media, virtual worlds and video games. In her role within executive education she designs learning experiences that involve games and mobile technologies. She is currently working with a software development company to build a learning tool that allows employees to identify the exact skills needed to move within their organization and keep their career development on track.

"It’s incredible to see something that I designed help a business succeed," stated Smith-Robbins. “Making a difference makes even the toughest project fun."

As the conference approaches, Smith-Robbins looks forward to networking, making connections and learning from women across the IU campus working with technology in their research and studies. She hopes that attendees leave the conference more energized and confident in their technology abilities.

"Enthusiasm is an incredible asset no matter what career you pursue. If we can help one another to build that enthusiasm we will have accomplished something big," stated Smith-Robbins.

To learn more about the Techie Woman Have More... Conference and register to hear Smith-Robbins speak, visit http://cewit.indiana.edu/news/cewit-conference-registration.shtml